Sara Whitford has over 20 years of experience in website development. She cut her teeth developing sites in raw HTML during her days as a student at North Carolina State University in the mid-’90s. Since that time, she has worked with just about every site-building technology available. Through her company, Lookout Publishing (lookoutpublishing.com), Sara has been developing WordPress sites since 2010 for clients ranging from authors to churches to non-profits to small businesses to substantial corporations. She gets particular satisfaction from helping her clients create and refine custom strategies for harnessing the power of their websites and the endless WordPress tools that can be deployed to branch out and grow their businesses. In addition to her web work, Sara is an Amazon best-selling author in the YA Historical Fiction genre. She has established a specialty niche in helping fellow authors and documentary film makers in platform building using WordPress.